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Privacy Policy

What we collect, why we collect it, and the choices you have.

Last updated 27 July 2026

In short: we collect the minimum needed to run Wacdum, which means your account details, your captures, and basic view counts. We do not sell your data, we do not run advertising trackers, and we never look inside your captures except when we have to investigate abuse or you ask us for help.

1. Who is responsible for your data

Wacdum is the data controller for the personal data described here. For privacy questions or to exercise any right below, email privacy@wacdum.com.

2. What we collect

Information you give us

  • Account details: your full name, email address, and a hashed password. We never store your password in a readable form.
  • Your captures: the screenshots and recordings you choose to upload, plus their titles, file size, and format.
  • Custom domains: any domain you connect, and the DNS records needed to verify it.
  • Branding: an optional favicon and display preferences.
  • Correspondence: messages you send our support address.

Information we collect automatically

  • View analytics: when someone opens a share link we record a timestamp and a coarse country derived from the request. We do not store the full IP address of viewers, and we do not build profiles of them.
  • Operational logs: request metadata and error traces needed to keep the service healthy and secure. Retained for up to 30 days.
  • Session cookie: a single cookie that keeps you signed in. See our Cookie Policy.

What we do not collect

  • We do not run third-party advertising or cross-site tracking pixels.
  • We do not scan the contents of your captures to build advertising profiles.
  • We do not ask for or store payment card numbers. Our payment processor handles those directly.

3. Why we use it, and our legal basis

PurposeData usedLegal basis (GDPR)
Create and run your accountName, email, password hashPerformance of a contract
Store and serve your capturesCaptures, titles, metadataPerformance of a contract
Show you view countsTimestamp, coarse countryLegitimate interest (a core product feature)
Verify your email, reset a passwordEmail address, one-time codePerformance of a contract
Prevent abuse, keep the service secureOperational logsLegitimate interest / legal obligation
Billing and tax recordsPlan, invoicesContract / legal obligation
Product email you opted intoEmail addressConsent (withdraw any time)

4. Who we share it with

We do not sell your personal data and we do not share it for advertising. We do use a small set of vendors to run the service, each contractually bound to process data only on our instructions. The current list, with what each one handles and where, is on our Subprocessors page.

We may also disclose data where we are legally required to, or to protect the rights and safety of our users. Where we receive a lawful request for your data we will notify you unless we are prohibited from doing so.

One disclosure happens because of something you do rather than something we do, and it is worth spelling out. When a share link is pasted into a chat app, an issue tracker or a social network, that service fetches the capture so it can draw a preview, and keeps its own copy on its own servers. That copy is governed by their privacy policy, not ours, and it can outlive you deleting the capture. It is inherent to how link previews work and we cannot switch it off from our side.

5. International transfers

Our vendors may process data outside your country, including in the United States. Where data leaves the UK or EEA we rely on appropriate safeguards, such as the European Commission’s Standard Contractual Clauses, together with encryption in transit.

6. How long we keep it

  • Captures: until you delete them, or a self-destruct expiry passes.
  • Account data: while your account is open, then 30 days after deletion so an accidental closure can be undone.
  • View analytics: kept in aggregate for the life of the capture.
  • Operational logs: up to 30 days.
  • Billing and tax records: as long as tax law requires, typically 6 to 7 years.

7. Your rights

Depending on where you live, you can ask us to:

  • give you a copy of the personal data we hold about you;
  • correct anything inaccurate;
  • delete your data (you can do this yourself from settings);
  • restrict or object to a particular use;
  • export your data in a portable format;
  • withdraw consent where consent was the basis.

Email privacy@wacdum.com and we will respond within 30 days. We will not charge you or degrade your service for exercising these rights. If you are unhappy with our response you may complain to your local data protection authority.

If you are in California, we do not sell or share personal information as those terms are defined by the CCPA/CPRA, and we do not use sensitive personal information for inferring characteristics.

8. Security

Data is encrypted in transit with TLS and at rest by our storage providers. Passwords are hashed. Access to production systems is limited to those who need it. More detail, and how to report a vulnerability, is on our Security page.

9. Children

Wacdum is not intended for children under 16. We do not knowingly collect their data; if you believe a child has created an account, contact privacy@wacdum.com and we will remove it.

10. Changes

If we make a material change to this policy we will email account holders before it takes effect. The “last updated” date above always reflects the current version.